Project Management Isn't Enough: Essentials of Effective Sponsorship
Project management folklore (and PM product vendors) assure us that
abundant spending on project management training and tools guarantees project
success. Real world results often disagree.
While most organizations recognize a return on past investments in project
management, many remain frustrated by projects that exceed schedule or resource
goals, don't deliver promised functionality or acceptable quality products, or
Was the whole "PM thing" more hype than substance? Has the ROI peaked? Will the
next tool, method, process, or class solve the problem?
During this talk, Payson will argue that:
Some projects cannot succeed as defined no matter how well they are managed, and
Effective project management is necessary, but insufficient for supporting
informed executive decision-making
Payson asserts that there are limits to what project management practices can do
for an organization without effective sponsorship. Sponsors establish project
goals and organizational priorities, setting a context for project management.
Sponsorship is essential for project success... yet poorly understood in some
quarters and often difficult to secure.
This talk is for project managers sponsoring executives provides practical
insights to improving organizational success through better sponsorship by:
Defining the Sponsor's role and why it is essential
Explaining how to request and encourage good sponsorship
Exploring how effective sponsorship encourages more realistic expectations and
better business decisions
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About the Speaker
Payson Hall is a consulting project manager and
founding member of Catalysis Group, Inc. Trained as a software engineer, Payson
has performed and consulted on a variety of hardware and software systems
integration projects in both the public and private sectors throughout North
America and Europe during his 25-year professional career. His consulting
clients have included the State of California, Hewlett Packard, Motorola, IBM,
Agilent, Citibank, the State of New York, the Defense Communications Agency, and
a number of smaller public and private sector organizations.
He is a valued member of many project consulting and project review teams
because of his combination of IT project management experience, problem solving
skill and communication ability. He has taught project management seminars
attended by over 5000 people during the past 15 years. He is a popular
conference speaker on topics of systems integration, project management, and
risk management and has published over 60 project management articles in
publications as diverse as PM Network, Computerworld, The Cutter IT Journal, and
the Journal of the Institute of Chartered Financial Analysts of India.
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