Established September, 1992
Products Not Projects: Delivering Value with Product Roadmaps
If you're managing your portfolio using projects—and not products—you may be missing the point. After all, the product-to-be is the basis for the vision, goals, and expected outcome.
A product roadmap articulates how you will continually deliver a valued product over a long time horizon and provides a framework for decision-making, focusing all stakeholders on the strategic view, guiding changes in the near-term plans.
Learn how product roadmaps give you a framework for ongoing decision making. Find out how using collaborative processes to create and evolve your roadmap allows you to re-envision and adapt your product to maximize each release.
About the Speaker
Ellen Gottesdiener, Principal Consultant and Founder of EBG Consulting, Inc., is an internationally recognized leader in the collaborative convergence of requirements + product management + project management.
Ellen coaches and trains individuals and teams, and facilitates discovery and planning workshops across diverse industries. She helps global clients excel with requirements and business analysis, product and project management practices, and collaborative workshops for product discovery, planning and roadmapping, team chartering, and retrospectives. She writes widely, and she keynotes and presents worldwide.
Her latest book, co-authored with Mary Gorman, is Discover to Deliver: Agile Product Planning and Analysis. Ellen is author of two other acclaimed books: Requirements by Collaboration and The Software Requirements Memory Jogger.